A Drop In The Bucket

Sometimes a drop in a bucket can really mean a drop in the bucket. If something is a drop in the bucket, usually it means when a greater of amount of something that is needed, than what is given at the current moment. Think about it, a drop in the bucket is very little to fill the bucket. You need a lot of drops to fill the bucket in.

But why a drop, and why a bucket. That's a good question. Nobody knows. Why not, milk in the bucket, or Vodka in the bucket. Maybe Water is cheaper, not as cheap as Vodka of course, but you get the picture.

Donating 1 dollar to charity is a drop in the bucket. They need more than that. Remember, it's a business.

Let's look at an example I used from a CNBC video

For them it's almost a drop in the bucket because the loss in packages is not an insurable event for them.

This video was about thieves stealing packages from homes. Who is responsible when there is such an event... The home owner, the seller, the courier? I think for companies like Amazon, it's a drop in the bucket for them because they can afford to compensate for the replacement. If it becomes a big problem for Amazon, they will change their business practices of how they deliver goods directly to the home.